The main task of the press-office is news breaks creation, initiation and control the quality & amount of required media outcomes. The press-office acts as the sole official channel of communication between media and the company (the primary source of information).
A certaint direction of the press-service working organization is a timely response to the requests of media representatives on organization of surveys and interviews with speakers or ambassadors of the company, providing any requierd information about the brand.
The press-office is responsible for collecting and analyzing information on the result of PR activities. At this stage we monitor the quality and quantity of published articles, interviews, reviews and other press-materials to evaluate the effectiveness of our activities and possible adjustment of the pool of relevant media or method of presenting information.
Also our services of the press-office include high-quality professional copywriting, which is no doubts considerd as essential tool in the preparation of press and post-releases, articles and other press materials.